Though nowadays we all have the luxury of having a camera on hand at all times, it is important not to forget that photography is an art form. Though anyone can snap a photo with their camera phone, not everyone is a photographer. Just as everyone can pick up a pencil and draw, not everyone can be considered a professional artist. The idea remains the same. Becoming a professional photographer takes years of education, practice and experience. A talented photographer possesses both learned and innate skill, having a trained eye and keen artistic intuition. Working with accomplished icons such as Georgio Armani, Yves St. Laurent and Andy Warhol, I’ve strengthened my technique over the years to deliver a level of quality that cannot be duplicated and used these experiences to transform the field of family portraiture. When I capture a client’s family, the end result is much more than a photograph – it is a work of art.
The equipment and editing software that is used in the creation of our portraits is top-of-the-line and generates the most beautiful and natural results. The talented designers we employ at our studio put a great amount of time and effort into perfecting each photograph and this is evident in the portraits we produce for our clients. The irreplicable quality of our prints, unique artistic style and ability to bring fun and excitement to each photo session are what keeps our clients coming back year after year.
It’s always saddening to see professional photographers lose business due to the ever-increasing presence of modern day technology in our lives. It is also worrying to see so many people documenting life’s most important moments on their iPhones. Towards the end of our lives, the photographs we’ve kept over the years will be our way of looking back on all those magical, happy moments we’ve experienced. These preserved memories will be passed down for generations and serve as our everlasting legacy. When I think of how important these photographs will be to us, I wonder why so many people resort to do-it-yourself photography, serving as their own photographer. Besides for the unfortunate fact that the quality of amateur photography is sub-par, it is risky to store all our photos on unreliable technological devices. In just a second, a lifetime of photos could be lost on faulty laptops or cellphones. Photographs should be tangible, in my opinion – displayed as artwork around the home so they can be cherished daily, adding warmth and character to your living space. Our special family moments are so precious to us, it is a shame to keep them stashed on our computers or social media profiles rather than treating them with the importance they deserve. Though taking your own photographs may be convenient, it may have a negative impact in the long run as it does not do our most beloved moments justice nor preserve them in a reliable way. Enlisting the help of a professional photographer will not only provide you with the high-quality portraits you deserve but will also allow you to truly celebrate life’s best moments and all those that we love.